“A brand is a set of expectations, memories, stories, and relationships that last, taken together, account for a consumer’s decision to choose your product over another.” – Seth Godin, an American author has rightly...
Everyone strives for attention and if not everyone, marketers do, they divide their focus on different forms of media for attention. They are divided into three types of media, paid, owned and earned media;...
The Internet has become a necessity for us today. Today whenever we need any sort of information about anything, we head towards searching it on the “Internet”. People aren’t just watching videos on TIK...
