The more you dive into the field of digital marketing the more you find out how crucial SEO is and how many techniques are actually there in the aspect. You may not be familiar with all of the SEO techniques other than binding keywords into content but we assure you that the other ones work just fine.
SEO is perhaps the most mind-bending thing to do in a marketing agency and most of the agencies still work on the good-old principle of Keywords and Tags. Now, don't just work hard when it comes to achieving better rankings, work smart.
This trick or technique varies from business to business and in this aspect you can find out the mentions about you, your business and your services. Not only this, But you can modify your content without linking on your site and still get the desired results. Once you have a list of people doing this, reach out to them and ask them to embed your website's link on their posts and updates. The technique can be highly advantageous and even if you are only a slightly established brand or company.
Results of this technique will probably be variable and sometimes slow, but in the long run, it will always end up being an advantage for your business. In this aspect, you must find out and try to enter into online communities that would have your potential customers of target audience. Once you get connected to them, build relationships that are mutual and request them to promote your brand, product and services ... and you do the same for them if asked.
Insightful Guest Posts
A number of sites actually entertain guest posts to fuel traffic from their sites. Keep in mind that if these posts are created according to the trends then it could increase your popularity rapidly and similar will happen to your traffic. If it is not posted strictly on the trend-basis, then it would be beneficial in the long run.
This trick will not only help build a better reputation within the industry but will also aid you to build relationships that will be mutually beneficial. These relationships with the customers can be utilized afterwards to push your business up a notch in numerous possible ways.
Buying out an existing website
Perhaps the most underrated SEO Technique nowadays. This has been incorrectly accepted that buying out an existing website will cost a bomb and won't give the needed results. This is actually a hoax.
A planned and detailed acquisition can shift the entire traffic from the old site to yours with all the links and backlinks. This brings in a huge gathering of content that was on the acquired site boosts traffic on your site because of the keywords you have taken in along with the content.
Finding Under-performing Content
Although thought to be untrue, but every website, be it a startup or a million dollar one-most of the organic traffic is generated from only a few of the ocean of content on the website. The only thing you need to do is, track down the under-performing sites; especially the ones ranking on the second and third page of the search results and just optimize it to boost traffic.
These SEO tricks not only work, but they bring in huge profits and traffic for your site. While most people do the traditional way of gaining better rankings, you can drift away and get on this creative route to a larger audience and a more celebrated popularity which is actually organic.